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Saturday, April 18 • 4:00pm - 4:50pm
An Honest Living: A Discussion of Ethics for Travel Writers and Editors (presented by Outbounding) FULL

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Our panelists will look at the state of travel media today and the ethical issues that sponsored content and native content, as well as sponsored travel, raise for travel writers and photographers. What are the implications of the changing landscape for larger outlets, blogs, and individual content creators? Where is travel media headed next and how will consumers’ interest in travel content be satisfied in the future? What’s in store for writers who have focused their careers on and made their living by writing travel content—is that even sustainable without somebody sponsoring their travel?

A few outcomes that attendees can expect:
  • Insights on the future of branded content and the relationship between editorial and marketing today.
  • An awareness of potential opportunities for content creators beyond traditional editorial.
  • A look at how the paradigm has shifted on sponsored travel and content, both for new and established publications, as well as writers.
  • Thoughts on how to navigate a changing media landscape while keeping your integrity intact.  

Speakers
avatar for John Hazard

John Hazard

Director, Contently Studio
@jhazard | John Hazard is Director of Contently Studio, where he and his team help brands chart successful content strategies. He is a longtime technology reporter with bylines in Baseline, eWEEK, PC Magazine and ZDNet. In a past life, he covered cops, robbers and politicians (sometimes all three in the same person) for Gannett newspapers. He is a recipient of the Selden Ring Award for Investigative Reporting and the National Headliner... Read More →
avatar for Anja Mutic

Anja Mutic

@everthenomad | Anja Mutic (aka EverTheNomad) has been traveling the world professionally since 2000. Her writing has won several awards, including a Lowell Thomas by The Society of American Travel Writers. Fluent in Croatian, English and Spanish, she has authored or contributed to more than a dozen Lonely Planet guidebooks.
avatar for John Newton

John Newton

@JohnCNewton | John Newton works with a range of partners to create sponsored content for AFAR magazine and afar.com as well as licensed content for partners. Prior to working for AFAR Media, John was a senior editor at Condé Nast Traveler and was the news editor at Travel+Leisure.


Saturday April 18, 2015 4:00pm - 4:50pm
Media Workshops (Dubrovnik: 313 - 3rd Floor) 150 W. 83rd St. NY, NY 10024

Attendees (20)


Waitlist (3)