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Saturday, April 18 • 4:00pm - 4:50pm
Multicultural Marketing for the Travel Industry and Beyond LIMITED

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Limited Capacity seats available

Join moderator Lisa Skriloff, President, Multicultural Marketing Resources Inc., and guest panelists Esther Novak, Founder & CEO - VanguardComm, Laura Mandala, President - Mandala Research, Jennifer Hung, Creative Director + Brand Strategist, as they discuss the opportunity for the travel industry to attract multicultural travelers. Learn from best practices from other industries regarding how they are marketing to Hispanic, African American, Asian & LGBT consumers.

Moderators
avatar for Lisa Skriloff

Lisa Skriloff

President, Multicultural Marketing Resources, inc.
@Multicultural50 | Lisa Skriloff is a travel writer and founder/editor of Multicultural Travel News and Dance Travel News. She also is a business owner of Multicultural Marketing Resources, a marketing consulting firm. Lisa has contributed to New York Daily News, LatinTrends Magazine, Travel Agent Magazine and Fodors Guides.

Speakers
avatar for Jennifer Hung

Jennifer Hung

Creative Director, AIG
@JenHungJennifer Hung is an award-winning Creative Director and avid traveler. She has scuba dived the Great Barrier Reef, sandboarded the Sahara desert on the border of Libya and last year she climbed three glaciers in Patagonia. She specializes in branding, strategy, motion graphics, digital, broadcast design, video production and marketing and is currently the Creative Director for AIG. She has worked with the most recognized global media... Read More →
avatar for Laura Mandala

Laura Mandala

Managing Director, Mandala Research
As the head of Mandala Research, Laura Mandala spends considerable time evaluating important emerging developments and that help destinations and travel companies make the right decisions to attract the right travelers. Mandala has conducted national studies for resorts, hotels, shopping malls, and destinations as well as multi-country brand equity and consumer tracking studies in over 25 international markets.
avatar for Esther Novak

Esther Novak

Esther Novak is the founder and CEO of VanguardComm. Her experience includes strategic consulting, integrated marketing communications, corporate public relations, events, sponsorships, government, philanthropy, and the arts.


Saturday April 18, 2015 4:00pm - 4:50pm
Industry Track - (The Matterhorn: 307-308 - 3rd Floor) 150 W. 83rd St. NY, NY 10024

Attendees (13)